Christmas in July has a whole new meaning when it comes to corporate gifts this year. While it may seem early to start thinking about your company’s holiday gifts, here’s why we’re encouraging you to start planning now:Continue Reading »
Oasis Marinas has roughly 30 marinas branched out across the country with different needs at any different time of the year. This can make ordering promotional products and other marketing materials a hassle, especially if it’s coming out of one office but heading to another. It can be overwhelming for just one contact to manage all of the shipping, tracking, purchasing, invoicing. It can also create inconsistent branding across a company.
Oasis Marinas wanted an easier way to ship their can koozies — popular with boaters and sold at each location. Oasis Marinas would order a large quantity to their headquarters and then ship them out from there, based on demand at other locations. This would create massive amounts of paperwork and shipping.Continue Reading »
When events are held virtually, it can difficult to connect with attendees on a personal level, and giving the traditional welcome gifts can prove challenging. Adding to the difficulty, attendees are often working from home, away from their usual place of business where items can be easily shipped to a central address.
For the Regulatory Affairs Professionals Society and their Convergence conference, it was no different: How could they provide a personal touch to each one of their conference attendees and speakers when it would be held virtually?Continue Reading »
PPE Protects Employees & Customers. PPM Communicates Your Commitment.
As companies continue to adjust to the new realities of doing business during the era of COVID-19, new strategies for reopening or staying open with restrictions are needed. With states and local municipalities contemplating plans to open their economies back up, businesses have turned their attention to ways to structure and/or stagger a safe return to work.
Two essential ingredients in any successful reopening strategy are PPE (Personal Protective Equipment) and PPM (Proactive Protective Messaging). PPE protects your customers and employees, while PPM communicates your policies and commitment, and helps shape the work environment for maximum safety.Continue Reading »
With social distancing and protective face covering requirements impacting so many organizations, we’ve assembled some resources to help you set up your space for safety, including downloadable signage, protective clear barriers, and social distancing floor decals.Continue Reading »
Trade shows, events, awards ceremonies, and conferences across the country are moving to virtual-only in response to the COVID-19 restrictions. While an in-person and virtual event are different experiences for attendees and planners, many of the aspects of a successful event remain the same.
With that in mind, we’ve put together some tips and ideas to help you keep attendees engaged, provide value-adding experiences, and encourage connections with virtual events.
Use Welcome Kits & Gifts to Keep it Real
There’s no better way to make a virtual event feel more real than to keep remote attendees engaged and connected with a physical welcome kit, delivered to their front door. Millennium can create custom welcome kits, including printed materials (such as event schedules), attendee gifts, and more.Continue Reading »
5 Key Ways to Update Your Customers & Employees and Stay In Touch
Are your offices open? Have your hours changed? Is there a new way you want your customers or employees to reach your business? Even if you’re conducting business as usual, it’s important to get that message out in all the essential places.Continue Reading »
The PMA Marketing and Advertising Excellence Awards recognize the outstanding achievements of PMA members in marketing and advertising. A panel of marketing and advertising experts evaluate the entries based on creativity, innovation and advertising and marketing effectiveness.
Brand authenticity matters. Recent surveys show that 90% of Millennials, 85% of Gen Xers, and 80% of Baby Boomers say they value brands that come across as genuine. In an era of influencer marketing, consumers can easily discern stock imagery and exaggerated stories from user-generated content and the truth. Beyond social media, it is crucial to integrate your brand’s story and company culture into all aspects of owned and paid media.