Gearing Up for 2014 Trade Show Season

Are you ready for trade show season? If your company is planning to participate in upcoming winter and spring trade shows, now is the time to focus your marketing efforts and increase the success of your exhibit.

According to the Center for Exhibition Industry Research (CEIR), trade show attendance has steadily increased since 2009 and is forecasted to continue to grow through 2015. Additionally, a reported 81% of trade show attendees have purchasing power for their company. This means that four out of every five people walking the trade show floor are potential customers for you, making your trade show exhibit an extremely valuable tool to gain new business.

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Are You Acknowledging Your Employees and Clients this Holiday Season?

Where did Summer go? We are less than two months away from ringing in a new year. Are you moving your business forward into 2014 with a BANG or a whisper?

Holiday gifts are one of the best ways to thank customers, reward employees, and get a head start on building new client relationships. A small token or a one-of-a-kind treat will help set you up for a successful 2014.

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Responsive Websites Provide a Competitive Edge

Are you reading this on your Smartphone? Have you noticed the amount of people using their cell phones to access the internet? Industry experts predict that by 2014 mobile internet usage will surpass the use of desktop computers to search the internet.

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Scare Tactics Replace Sales Tactics in the World of SEO

We’ve all gotten the emails. “Hi CEO – I just wanted to let you know I took a look at your website, and you’re not ranking on the top of Google for important keywords. When is a good time for me to call you to give you some pointers for growing your business?”

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Marketing Made Easy – NOT

Anything with too many choices can become quickly overwhelming.  When you are choosing a paint color at Home Depot for instance – there are so many color options, how do you decide on just one?  When I’m at the candy store at the beach, there are rows and rows of choices, how do I pick just one or two or three or – well you get it, I have a sweets addiction.

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Elements of Branding: Bringing New Life to a Dated Logo

Think of your logo/brand as “the clothes your company wears in public”. Has your company been wearing the same outfit for the past 10 years? If so, it’s time to consider rejuvenating your logo – make a statement that you are a dynamic entity in the marketplace.

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Mobile Site vs. Responsive Design

In today’s world, the way in which people access the Internet is vastly different from just ten years ago. We have become a society on the go-go-go, and we like our Internet the same way.  In America today, nearly half of all adults have a smart-phone; around 25% use smart-phones as their primary means of access to the Internet.

So what does this mean for your business in this ever changing Internet landscape? To put it bluntly, you need a mobile presence on the web, and you need it now.  Luckily, Millennium can help you sort through the options.

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In Memoriam

It is with great sadness that we mourn the loss of Gerard ‘Keith’ Tippett, Jr. He was not only our colleague, but also our friend – he was an inspiration to us all. We will miss him dearly.

We sincerely appreciate the outpouring of support during this difficult time.

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