In today’s world, consumers are constantly bombarded with commercials, advertisements, and marketing. It can be difficult to get noticed and stand out from the crowd, but personalized marketing and customized communication can help. With our variable data imaging software and variable digital printing options, we produce custom marketing pieces personalized with your client’s information. These items offer a personal touch and will truly grab your customer’s attention. Highly personalized campaigns such as these have been proven to increase response rates by more than 30 percent.
Marketing with a Personal Touch
- Direct Mail: Capture a potential client’s attention by creating a custom mailer just for them. With variable data printing, we can create everything from personalized postcards to folded mailers, and we can even print your mail merge info directly on each piece.
- Personal URL (PURL): Our variable data imaging software also allows us to create custom personal URLs for your customers. When used within direct mail or email campaigns, personal URLs generate increased response rates and higher engagement from recipients.
Numerous studies have shown that highly personalized and targeted campaigns have a higher ROI than traditional, standardized marketing efforts. We help you speak the language of your audience so you can turn leads into customers.